MCQ on International Marketing Management with Answer for MBA, BMS and other academic and competitive examinations.
MCQ on International Marketing Management with Answer
1. To explain the process of dissemination of innovation across national borders.
a. Comparative costs
b. International product life cycle
c. International marketing
d. Overlapping life cycle
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (b)[/expand]
2. ___ have revolutionized the economic and political world and changed the way business is conducted.
a. Technological change
b. Telecommunication
c. Transportation
d. Satellite TV
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (b)[/expand]
3. In EPRG, E & G stands for –
a. Ethics, Geography
b. Ecological, geographical
c. Ethnocentric, geocentric
d. Environment generalization
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (c)[/expand]
4. A ___ sees the international market as a series of domestic markets.
a. Ethnocentric managers
b. Polytechnic managers
c. Regional manager
d. None of the above
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (b)[/expand]
5. ___ is a symbol of death in Japan.
a. Blue
b. Black
c. Red
d. White
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (d)[/expand]
6. The exporters are required to till in ___ copies of shipping bills.
a. Two
b. Three
c. Four
d. One
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (b)[/expand]
7. The ___ issues a receipt after examining the packaging and counting of packages.
a. License
b. Insurance
c. Mate
d. Exporter
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (c)[/expand]
8. Macro-environment does not consist –
a. Political
b. Legal
c. Geographic
d. Finance
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (d)[/expand]
9. Uncontrollable barriers are –
a. Export policy
b. Tax systems
c. Market-distances
d. All of the above
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (d)[/expand]
10. A systematic plan provides a ___ for assessing the relative opportunities for multiple products.
a. Multiplicity approach
b. Deterministic approach
c. Pragmatic approach
d. Proximity approach
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (c)[/expand]
11. Shift share analysis –
a. Emphasizes the changes in market share over time for each member of the importing companies
b. Emphasizes on the market trends
c. Emphasizes on the price distribution
d. Shifts the market drift
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (a)[/expand]
12. Sporadic exporters and regular exporters are different in these features –
a. Initial market entry influences
b. Export profit margins
c. Information use
d. Technology use
e. All of the above
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (e)[/expand]
13. Economic factors include –
a. Recession
b. Reduced tariffs
c. Information use
d. All of the above
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (a)[/expand]
14. ___ size without purchasing power is not economically meaningful.
a. Economic
b. Population
c. Growth
d. Urbanization
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (b)[/expand]
15. Population growth could also be due to ___.
a. Urbanization
b. Age distribution
c. Size & growth
d. Population
e. Immigration
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (e)[/expand]
16. ___ may also be a major constraint on a countries economy as well as for international marketing.
a. Topology
b. Topography
c. Climate
d. GNP
e. GDP
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (b)[/expand]
17. ___ is a measure of the value of all the goods and services produced by a nation.
a. GDP
b. NPP
c. NPV
d. GNP
e. GMP
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (d)[/expand]
18. Market intensity is –
a. Capital / GNP
b. Market condition
c. GNP / Capital
d. GDP / Capital
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (c)[/expand]
19. In ___ the ruling regime dictates government policy without considering citizens’ needs or opinions.
a. Monarchy
b. Dictatorships
c. An absolutist
d. None of the above
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (c)[/expand]
20. Egypt has operated under ___ rule for more than three decades.
a. Two party system
b. Multiparty system
c. Single party
d. Dominated one party system
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (c)[/expand]
21. Economic system can be classified into –
a. Communism
b. Socialism
c. Capitalism
d. Conservatism
e. Orthodox
A. a, b, c
B. b, c, d
C. c, d, e
D. d, e, a
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (a)[/expand]
22. The opposite end of the continuum from communism is ___.
a. Socialism
b. Capitalism
c. Conservatism
d. None of the above
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (b)[/expand]
23. It is defined as a set of action whose cumulative effect is to deprive investors of their fundamental rights in the investments.
a. Nationalization
b. Domestication
c. Geeing expropriation
d. Expropriation
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (c)[/expand]
24. Potential sources of political complication are –
a. Attitudes of nationals
b. Policies of host government
c. Social unrest
d. All of the above
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (d)[/expand]
25. An international marketer can pursue a strategy of either ___ to manage political risk.
a. Avoidance or insurance
b. Insurance or exception
c. Avoidance or diversification
d. None of the above
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (a)[/expand]
26. Maruti-Suzuki is example of –
a. Collaboration
b. Coordination
c. Merger
d. Joint venture
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (d)[/expand]
27. ___ provide kind of risk coverage for international marketers.
a. Export credit Guarantee Corporation of India
b. EXIM bank
c. IFCI
d. DFHI
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (a & b)[/expand]
28. A bribe may take the form of –
a. Cash
b. Flats
c. Jobs
d. Tree tips
e. All of the above
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (e)[/expand]
29. ___ is a government grant of certain rights given to an inventor for a limited time in exchange for the disclosure of the invention.
a. Copyright
b. Trade secret
c. Patent
d. Trademark
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (c)[/expand]
30. Chor bazaars also referred as –
a. Burma bazaars
b. China bazaars
c. Nepal bazaars
d. None of the above
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (a)[/expand]
31. Much of ___ takes place in groups of people such as the family, peers, occupation or ethnic groups.
a. Rites
b. Beliefs
c. Perception
d. Learning
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (d)[/expand]
32. ___ are common activities such as business meetings, initiation workshops for new entrants.
a. Heroes
b. Symbols
c. Rituals
d. None of the above
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (c)[/expand]
33. Product markets three dimensions are –
a. Which customer should be served?
b. Which benefit is to be provided to them?
c. Which technologies are to be used for that purpose?
d. Which place to be used for this purpose?
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (a, b & c)[/expand]
34. ___ is likely to have cross cultural appeal.
a. Aesthetics
b. Music
c. Social groups
d. Needs
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (b)[/expand]
35. Marketing barriers can be divided into two categories are –
a. Macro economic
b. Micro economic
c. Tariff and non tariff
d. a & b both
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (c)[/expand]
36. The Spanish ‘Manama’ or the Arabic “bukara” means –
a. The day after tomorrow
b. In time
c. Some time in future
d. Yes
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (c)[/expand]
37. GATT is acronym for –
a. General agreement on tariff and trade
b. Government act on tariff & trade
c. Government act on trade technology
d. None of the above
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (a)[/expand]
38. Trade unions and politicians to attack imports and international trade in the name of ___.
a. Keeping money at home
b. Enhancing national security
c. Equalizing cost and price
d. Reducing employment (Job protection)
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (d)[/expand]
39. Ad valorem duties are duties ___.
a. According to length of time
b. According to the direction
c. According to value
d. According to weight
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (c)[/expand]
40. Research includes two types of decisions are –
a. Qualitative decision
b. Tactical decision
c. Strategic decision
d. Hypothetical decision
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (b & c)[/expand]
41. A third means of gathering data is to –
a. Research
b. Ask questions
c. Observation
d. Rehability
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (b)[/expand]
42. ___ is partly a function of the diversity is the population sampled.
a. Sampling techniques
b. Sampling frame
c. Sample size
d. Sampling
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (c)[/expand]
43. ___ Permits rapid market expansion with relatively little capital risk.
a. Licensing
b. Franchising
c. Import house
d. Production contract
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (b)[/expand]
44. The most important reason behind the utilization of market segmentation is market.
a. Specialty
b. Homogeneity / Heterogeneity
c. Change
d. Concept
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (b)[/expand]
45. A export drop shipper also known as a ___ is special kind of export merchant.
a. Resident buyer
b. Export merchant
c. Desk buyer
d. Shipper’s merchant
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (c)[/expand]
46. ___ a form of price discrimination is the practice of changing different prices for the same product in similar markets.
a. Dumping
b. Taxonomy
c. VAT
d. Elasticity
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (a)[/expand]
47. A corporate policy statements include information about the company is ___ and business ___.
a. Target, planning
b. Mission, philosophy
c. Mission, stability
d. Framework, planning
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (b)[/expand]
48. The top ___ in the companies’ headquarters is responsible for preparing and presenting the consolidated international marketing plan.
a. Marketing manager
b. Marketing planner
c. Marketing executive
d. Marketing auditor
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (c)[/expand]
49. The ___ is an offer of sale made by the seller to buyer.
a. Invoice
b. Provision
c. Quotation
d. Performa
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (c)[/expand]
50. ___ does the pre shipment inspection.
a. Export credit agencies
b. Export inspection council
c. Export inspection officer
d. Export insurer
[expand title=”Show Answer” swaptitle=”Hide Answer”]Answer: (b)[/expand]
- International Marketing MCQ : Set-1
- International Business MCQ for NET Exam
- Download the International Marketing MCQs
- Watch the video of International Marketing MCQs
Thanks for reading the post on International Marketing Management with Answers for MBA, BMS and other academic and competitive examinations.